Consumers are interesting creatures. Having spent my career as a branding professional figuring out how to get into the heads of consumers I can say this with great authority. Once you do get into their heads, you’ll find, in addition to myriad things physiological and emotional,...
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https://skpsoft.com/business/what-trumps-link-to-red-bull-tells-us-about-his-potential-as-a-winning-brand/
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